"When designers set out to capture the essence of Buick luxury for the LaCrosse GL concept vehicle, they looked to the fine cuisine, heirloom objects and enriching experiences the brand’s customers savor. The design study is on display at the L.A. Auto Show through Nov. 17.
Buick’s color and trim designers worked from a palette of cabernet red, dark cocoa brown and caramel choccachino. They took inspiration from the burnished metal of antique jewelry, ombré patina on vintage guitars and flocked lining of keepsake boxes. For GL’s French-stitched premium leather seats, the designers looked to the understated elegance of classic club chairs and contours of windswept sand dunes. And their use of smooth suede for the headliner is designed to invite one’s touch like a favorite pair of gloves.
“The LaCrosse GL concept expresses Buick’s distinctly human kind of luxury – one that is as warmly inviting as it is elegant and refined,” said David Lyon, executive director of design. “The design cues that already distinguish the production LaCrosse – such as the premium leather-upholstered seats, ice blue ambient lighting and soft touch surfaces – are amplified in the GL and serve as inspiration for future Buick models.”
LaCrosse GL’s cabernet red exterior paint is complemented by brushed and tinted chrome accents on the grille, door handles and deck lid, as well as around the windows, taillights and headlights. Machine-face, satin-finish 20-inch rims fill the wheel wells for a firmly planted appearance.
“The brushed-and-tinted chrome trim gives the GL a more subdued appearance than if we had used bright chrome. The overall effect is more in keeping with Buick’s quietly confident aesthetic,” said Magdalena Kokoszynska, creative designer on LaCrosse GL.
Open the GL’s doors and backlit Buick-emblazoned sill plates invite one to enter like illuminated welcome mats.
Take a seat and one is ensconced in luxury, enveloped by flowing sculptural surfaces finished in a rich blend of warm-hued materials. They offer soft-touch refinement and surprise-and-delight details. The seats, doors and instrument panel surfaces are finished in contrasting dark cocoa brown and caramel choccachino leather. The seat cushions’ pillowed surfaces evoke windswept sand dunes, and the ice-blue French stitching along their seams harmonize with Buick’s signature ambient lighting." [
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